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Target 3.4: A SMART Approach to Preventing Non-Communicable Diseases

Writer's picture: Piyush SharmaPiyush Sharma

By 2030, reduce by one third premature mortality from non-communicable diseases through prevention and treatment and promote mental health and well- being.


Project 1: Workplace Wellness Programs



  • Specific: Implement comprehensive wellness programs in 20 mid-sized companies by December 2025, offering health screenings, nutrition education, and stress management workshops.

  • Measurable: Track participation rates, biometric screenings, changes in health risk factors, and employee satisfaction surveys.

  • Achievable: Partner with health insurance providers or wellness companies to develop and deliver programs.

  • Result-Oriented: Reduce employee cardiovascular disease risk factors (e.g., blood pressure, cholesterol) by 10% and increase employee participation in stress management programs by 20% by December 2025.

  • Time-Bound: Project duration - 18 months.

  • Impact Assessment: Monitor mortality rate attributed to cardiovascular disease (3.4.1) among participating companies compared to a control group.


Project 2: School-Based Healthy Eating Initiatives


School-Based Healthy Eating Initiatives

  • Specific: Introduce mandatory nutrition education classes and offer healthy meals prepared with local produce in all public schools within a district by July 2024.

  • Measurable: Track student enrollment in nutrition classes, participation in healthy lunch programs, and changes in student body mass index (BMI).

  • Achievable: Partner with nutritionists and local farmers to develop curricula and healthy meal options.

  • Result-Oriented: Increase student enrollment in nutrition classes by 80% and participation in healthy lunch programs by 50% by December 2024.

  • Time-Bound: Project duration - 6 months.

  • Impact Assessment: Monitor future mortality rates attributed to diabetes and chronic respiratory disease (3.4.1) among program participants.


Project 3: Community Fitness & Recreation Programs


Community Fitness & Recreation Programs

  • Specific: Develop and launch free or low-cost fitness classes (e.g., aerobics, yoga) in public parks across a city, starting in June 2024.

  • Measurable: Track class attendance, participant demographics, and changes in physical activity levels through surveys.

  • Achievable: Partner with parks and recreation departments and fitness instructors to offer diverse classes.

  • Result-Oriented: Increase participation in community fitness classes by 30% within 6 months and achieve a 15% increase in self-reported physical activity among participants by December 2024.

  • Time-Bound: Project duration - 6 months.

  • Impact Assessment: Monitor future mortality rate attributed to cardiovascular disease (3.4.1) among program participants.


Project 4: Public Awareness Campaigns on Healthy Lifestyles


Public Awareness Campaigns on Healthy Lifestyles

  • Specific: Develop and launch a multimedia campaign (TV, radio, social media) promoting healthy eating, physical activity, and preventive health behaviors by June 2024.

  • Measurable: Track campaign reach, media coverage, public engagement, and changes in knowledge and attitudes towards healthy lifestyles through surveys.

  • Achievable: Partner with communication specialists and public health organizations to develop impactful messaging.

  • Result-Oriented: Increase public awareness about key NCD risk factors by 20% and observe a 10% increase in self-reported healthy behaviors (e.g., exercise, healthy eating) by December 2024.

  • Time-Bound: Project duration - 6 months.

  • Impact Assessment: Conduct baseline and follow-up surveys to assess changes in knowledge, attitudes, and reported behaviors regarding healthy lifestyles.


Project 5: Expanding Access to Nutritious Food


Expanding Access to Nutritious Food

  • Specific: Partner with local farmers' markets and grocery stores to offer discounts and incentives for purchasing fresh fruits and vegetables in low-income neighborhoods by July 2024.

  • Measurable: Track participation rates, discount usage, sales of fruits and vegetables, and dietary intake changes through surveys.

  • Achievable: Partner with local businesses and community leaders to promote healthy food options.

  • Result-Oriented: Increase purchases of fruits and vegetables by 20% in participating stores and observe a 10% reduction in sugary drink consumption among program participants by December 2024.

  • Time-Bound: Project duration - 6 months.

  • Impact Assessment: Monitor changes in dietary habits and track future health outcomes related to diet-related diseases (e.g., diabetes) among program participants.


Project 6: National Screening Programs for NCDs


National Screening Programs for NCDs

  • Specific: Implement a national screening program for early detection of cardiovascular disease and diabetes in all adults over 40 by December 2025.

  • Measurable: Track the number of people screened, early detection rates, and initiation of treatment for identified conditions.

  • Achievable: Partner with healthcare providers and public health agencies to set up screening infrastructure and referral systems.

  • Result-Oriented: Increase screening rates for cardiovascular disease and diabetes by 50% by December 2025 and ensure timely treatment initiation for at least 80% of identified cases.

  • Time-Bound: Project duration - 18 months.

  • Impact Assessment: Monitor early detection and treatment rates for NCDs over a 5-year period, with a focus on mortality rate reduction (3.4.1).


Project 7: Mental Health Services & Support


Mental Health Services & Support

  • Specific: Establish community mental health clinics offering affordable counseling services and support groups in 10 underserved areas by June 2024.

  • Measurable: Track the number of clinics established, service utilization rates, and reported mental well-being among clients.

  • Achievable: Partner with mental health professionals and NGOs to provide services and secure funding.

  • Result-Oriented: Increase access to mental health services by 70% in target communities and observe a 15% improvement in self-reported mental well-being among program participants by December 2024.

  • Time-Bound: Project duration - 6 months.

  • Impact Assessment: Monitor mental health service utilization rates and reported well-being over a 5-year period, with a focus on suicide mortality rate reduction (3.4.2).


Project 8: Mental Health Education in Schools


Mental Health Education in Schools

  • Specific: Develop and integrate age-appropriate mental health education modules into the curriculum for all middle and high schools within a district by July 2024.

  • Measurable: Track the number of schools implementing the program, student participation, and changes in knowledge and attitudes towards mental health.

  • Achievable: Partner with educators and mental health professionals to develop engaging curriculum materials.

  • Result-Oriented: Train all teachers on delivering mental health education and achieve a 90% implementation rate in target schools by December 2024.

  • Time-Bound: Project duration - 6 months.

  • Impact Assessment: Conduct pre- and post-program assessments to measure knowledge and attitude changes related to mental health among students.


Project 9: Training & Referral Networks for Mental Health


Training & Referral Networks for Mental Health

  • Specific: Train 200 primary care physicians in basic mental health screening and provide them with a referral network to connect patients with specialized services by December 2024.

  • Measurable: Track the number of trained physicians, utilization of mental health screening tools, and successful referrals to specialized services.

  • Achievable: Partner with mental health organizations to develop training programs and referral networks.

  • Result-Oriented: Increase the rate of mental health screening in primary care settings by 30% and achieve a 70% success rate in connecting patients with appropriate mental health services by December 2024.

  • Time-Bound: Project duration - 6 months.

  • Impact Assessment: Monitor availability and accessibility of mental health care through utilization rates of both primary care screening and specialized services.


Project 10: Advocacy for Mental Health Funding & Policy


Advocacy for Mental Health Funding & Policy

  • Specific: Launch a national advocacy campaign to raise awareness about mental health issues and secure a 20% increase in government funding for mental health services by June 2024.

  • Measurable: Track media coverage, public engagement, policy changes related to mental health funding, and resource allocation.

  • Achievable: Partner with mental health advocacy groups, patient organizations, and policymakers.

  • Result-Oriented: Secure a 20% increase in government funding for mental health services by December 2024 and ensure these funds are allocated to expand access to services and support programs.

  • Time-Bound: Project duration - 6 months.

  • Impact Assessment: Monitor resource allocation for mental health programs and program implementation success over a 5-year period, with a focus on suicide mortality rate reduction (3.4.2).

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